A Fresh Look for the Pioneers of Luxury White Linen
All Inc / White Linen Industry
Background
All Inc has always had a clear focus—high-quality white linens crafted exclusively for the most luxurious hotels and resorts. With this dedication, they’ve earned a reputation for delivering elegance, purity, and sophistication to the hospitality sector. But to fully capture their essence, they knew they needed a brand identity that truly reflected their niche and commitment.
The Brief
When All Inc reached out to us, they shared their vision: a brand identity that would embody their unique approach to luxury. They wanted a logo that spoke of elegance and a piece of marketing material that could tell their story, communicating the simplicity and sophistication of their linen range.
The Work
Inspired by the purity and quality All Inc stands for, we designed a logo with a feather symbolizing the soft, delicate feel of their linens, intertwined with an infinity sign to represent their extensive and versatile range. The logo became a visual statement—capturing the timeless luxury that All Inc brings to the hospitality industry.
To deepen the brand experience, we then crafted a sleek brochure that highlighted All Inc’s products and values. With handpicked visuals and thoughtfully written content, the brochure captured the essence of their white linen collection, designed not only to present products but to tell a story of luxury, quality, and exclusivity. Each page was created to evoke the feeling of fresh linens in a high-end suite, inviting clients to experience the softness and sophistication All Inc offers.
The Impact
The rebranding has transformed how All Inc connects with their audience. With a logo that captures their essence and a brochure that tells their story, All Inc now communicates with greater clarity and allure. Their brand identity has become a seamless extension of their business, strengthening their position in the industry and attracting the attention of luxury hotels and resorts. Today, All Inc is recognized not only for their unparalleled quality but also for the elegance and exclusivity their brand now beautifully conveys.
